Media Training

Ryerson Student Learning Centre
341 Yonge St, Room 508
Tickets Purchase tickets : $40.00 CAD
This course has already taken place.

Getting media attention is a goal of most campaigns, but actually talking to reporters can be nerve-wracking. It doesn’t have to be. This workshop will explore they way the media work, how to craft a message that works and how to prepare for an interview. Using interactive role-playing, coaching and practice, participants will learn how to turn every media contact into a chance to advance their movement.

About the trainer

brendan agnew-ilerBrendan Agnew-Iler is a veteran campaigner and strategic communications consultant. Since serving as press secretary and senior advisor to Toronto Mayor David Miller, Brendan has worked on high-profile public issues such as transit investment and expansion, carbon pricing, science education, child care, climate change and public health.

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The Institute for Change Leaders is a Canadian registered charity that can issue official donation receipts (no. 763310679 RR 0001). ICL is brought to you by the Faculty of Community Services at Toronto Metropolitan University.

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