ICL's flagship program

ICL’s flagship program is designed to help people from all walks of life learn how to organize winning community campaigns that make transformative, lasting, progressive change. Successful leaders who organize know their people, develop leadership teams, build relationships, identify sources of power accurately, identify resources creatively, design strategies and tactics that build and show power and celebrate wins.
This program offers a unique opportunity for those who are passionate about will explore deeply how organizing leadership is exercised using public narrative, building relationships, structuring leadership teams, strategizing, and action.
The program uses engaging lectures, readings, reflections, and 1:1 coaching by ICL’s experienced facilitators.In completing this program participants will learn the difference between advocacy, mobilizing, and organizing and why it takes organizing to create real change.

Story telling to inspire action

Stories have the power to inspire people to act. Based on the framework by Marshall Ganz at Harvard, public narrative is a proved, concrete, story-telling craft that enables others to inspire people into action. Key in any campaign or cause, public narrative channels vulnerability and shared values to respond to urgent challenges of loss, difference, power and change in communities and campaigns.

Reflecting deeply on their values and specific moments in their lives, participants in ICL’s public narrative program will develop a “story of self”, participants’ moments of challenge and choice, their values, and where they came from; a “story of us” that enables their communities to get each other; and a “story of now” that turns the present into a hopeful, urgent, and effective call to action.

The public narrative program also includes coaching sessions with skilled ICL facilitators. Participants will complete the program knowing their own public narrative to increase impact of their public leadership, organizing, and community campaigns.