This course has already taken place.
When
–
Where
Online
Add to:
Overview
The good work done by too many social movements, community groups and NGOs is simply not known outside their base because we keep using familiar communications channels and tools. This can limit the impact of our campaigns, fundraising and volunteer recruitment. This workshop will provide tools to help identify audiences, messages and the key drivers of behaviour to craft effective and unique campaign strategies and tactics. By focusing our energy – and our message – where it will have the biggest impact our work can take us further.
The course will include presentations, small group work, and coaching.
Expected Outcomes
- Learn how to craft your stories to move your supporters and your community to action.
- Refine your key messages and improve your individual presentation skills.
- Practice strategies to improve your profile and effectiveness.
WHO: Anyone who has a story to tell and wants to communicate it more effectively.
WHEN: Wednesday, July 8th, 2020, 11:00am – 1:00pm
WHERE: Online via the Zoom videoconferencing platform
COST: $99
If cost is a barrier, just fill out this short scholarship application survey. We want everyone who wants to join to be able to attend.
This workshop is part of the Communicating for Change Certificate Program, a three-part online series, running July 8th - 22nd, that will equip you with the skills you need to reach large audiences, design effective messages to make your issues resonate, mobilize social and political support, interact with the media, and speak with confidence and authority.
The workshops can be taken individually or as a complete series in order to obtain the certificate. Sign up for all three now for a 25% discount.
About the trainer
Brendan Agnew-Iler is a veteran campaigner and strategic communications consultant. He served as press secretary and senior advisor to former Toronto Mayor David Miller and is the former Director of Public Affairs at Argyle Public Relationships.